Why video interviews are here to stay

During the last two years a lot of processes have changed, and that refers to recruiting too. Live interviews have gone virtual and recruiters increasingly had to purely rely on video format to find the best matches for their companies.

But creating an end-to-end virtual recruiting process has definitely brought cost and time savings. It doesn’t come as a surprise to see that the trend of virtual interviews is here to stay. At least if you ask the experts themselves. According to LinkedIn, 81% of talent professionals agree that virtual recruiting will continue post-Covid. If you ask the candidates, 82,4% of them are satisfied with video interviews as a method. Seems like a win-win situation. 

Finding a perfect match in the work environment means it’s imperative to get to know each other in-depth in order to avoid a costly divorce. Video is your ally in making great hiring choices so here’s what you need to know. And why it’s here to stay.

Hire top talent quickly

With more than 5 million jobs in information technology expected to be added globally by 2027, time is everything if businesses want to hire the best candidate out there. That leaves recruiters and hiring managers under a lot of pressure to find and hire tech talent. And we can add up to that. According to CareerBuilder, 60% of job seekers quit in the middle of filling out online job applications because of their length or complexity. 

Video interviews can help with that statistic. For example, they are six times faster than phone interviews. That means the time it takes to fill a job role can be reduced by anywhere between 7-14 days. Therefore, you lose less top talent and you hire more quickly.

More time, less cost

What every company is looking for is efficiency, and with video interviews, you get literally that. Candidates can be anywhere in the world, pick up their laptop or mobile phone and start a conversation with you – what’s not to love? That is especially true when hiring remote or distributed teams and, in general, worldwide talent. 

Video interviews allow recruiters to conduct video interviews on a more flexible schedule, rather than trying to coordinate with a candidate’s schedule. For example, that way each party saves time and that eases the process with candidates in other countries and time zones. 

Skipping travels and at the same time conducting high volume interviewing, it’s easy to see the benefits right away. Or a bit later if you wish to record the interview and pass it on to relevant parties. Video interviews save time – and money.

“According to LinkedIn, 81% of talent professionals agree that virtual recruiting will continue post-Covid.”

Boost your employer brand with video interviews

Recruiting is also marketing. Making the process simple, personal and convenient makes you look good. 80% of candidates would take one job over another based purely on personal connections formed during the video interview process. 

All of this allows you to boost your employer branding with video interviewing. You can also appeal to people who can’t take time off from work while searching for a new job or to Gen Z who are digital natives. Maximizing connecting over video means refining the virtual processes and nailing the technology is of the utmost importance.

Video helps everyone with candidate profiling

As you move through the hiring process, establishing trust with the candidate visually feels more natural. Video is one of the most effective ways to profile candidates. Allowing you to pick up on behavioral insights and the candidate’s non-verbal communication, you can assess the candidates’ enthusiasm, professionalism or interest. Did you know that 67% of job seekers are unable to make eye contact? And that matters.

The importance of non verbal-cues in video interviews is sometimes a deal-breaker. And red flags can be detected on both sides. Video can help understand more about a person through its surroundings and background, the way they are dressed, their focus, listening or communication skills.

Using video means a certain team member can also be involved in the assessment process, either in real time or later.

“80% of candidates would take one job over another based purely on personal connections formed during the video interview process.”

The bottom line

Video interviewing isn’t going away anytime soon. The bottom line is that video interviews are convenient, easy to use, offer flexibility, create opportunities to stand out and even eliminate travels. And that speaks volumes. 

If you are looking to hire tech talent or you just need advice get in touch with us. We can help recruit the best developers for your company or work with you on your hiring strategy and HR skills.

Tech Recruiting from Hamburg

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